Good Writing. Good Thinking.
Clients
Mall at University Town Center
Detroit Tigers
Margot European Day Spa
Michigan Lottery
Michigan Dental Association
Banking
Non-profit
Corporate Videos
Web Writing
Michigan Dental Association
The Michigan Dental Association was looking for a way to connect dental health to overall health. As Associate Creative Director/Copywriter for SMZ Advertising, I wrote the theme line: "Want a healthy life? Start with a healthy mouth" as well as numerous ads. Here are two of them.
TV
TV
This time, the Michigan Dental Association wanted to encourage people to choose an MDA-affiliated dentist. This got attention.
TV